How Governments Manage Lottery Revenue

In a world in which governments are struggling to balance their budgets, the lottery seems like an attractive source of revenue. But introducing a new form of gambling raises a host of questions about how states manage an activity from which they profit, and it also raises concerns about the impact of this activity on poor people and problem gamblers. Lottery is a particularly complicated issue, since its revenue growth has been relatively steady and government officials have not been reluctant to use it for political purposes.

Lotteries are popular worldwide, and their origins date back to ancient times. In the 15th century, towns held a variety of public lotteries to raise money for town fortifications and other projects. They were also used to distribute land and other property among the citizens of the city. Later, Roman emperors gave away slaves and property through lotteries. The earliest European lotteries were based on chance and offered prizes of goods, such as dinnerware.

The modern lottery is a state-controlled organization that sells tickets and draws winning numbers for prize money. These organizations often publish the odds of winning the top prize, which can be a substantial sum. The prizes may be cash or other items, such as sports teams or theater productions. Some state lotteries also offer scratch-off games.

A remarkably similar pattern has been observed in the adoption of state lotteries throughout the country. In most cases, the government legislates a monopoly for itself; establishes a state agency or public corporation to run the lottery (rather than licensing a private firm in return for a share of profits); starts operations with a modest number of relatively simple games; and, due to continuing pressures for additional revenues, progressively expands the scope of its activities.

One important aspect of the lottery is that it requires large amounts of money to organize and promote. A significant percentage of the prize pool is normally set aside for expenses, and a further amount goes to administrative costs and profit. This leaves a small percentage for winners. This percentage can be influenced by the size of the jackpot, which has been shown to encourage ticket sales, but also the number of smaller prizes that are available for winning.

Lottery games are advertised in a wide range of ways, including radio and television commercials and print and Internet advertisements. Some states also host special events, such as lotteries during sporting events or on television, to increase publicity and awareness.

In general, the purchase of lottery tickets cannot be accounted for by decision models based on expected value maximization. However, there is evidence of risk-seeking behavior in the buying of lottery tickets, and more general utility functions based on things other than lottery outcomes can account for the purchases. In addition, the purchase of lottery tickets provides a feeling of excitement and indulges fantasies about becoming wealthy. These factors, in combination, explain why so many people enjoy playing the lottery.